eduardmsmr

@eduardmsmr

Shaping the Future with Fashion, Stories & NFTs / Founder @mismir / Subscribe to my newsletter, Culture's Tome, below: https://eduardmsmr.substack.com/

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"Experience" is the cornerstone of fashion's future. NFC tags will connect the physical and digital worlds. AR & digital fashion will spur innovation & creativity. NFTs enable people to engage in and own…

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While trends are an important part of fashion, they should not always be followed. Fashion isn't solely about what's in vogue or what others think is wearable. It is your canvas for…

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First, we'll digitally replicate the designs of our physical garments. Next, we'll come to understand the digital realm's boundless potential for creation and expression. Finally, the question "What would I wear if…

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Fashion's future is about connecting, resonating, and engaging. Brands will no longer thrive by selling just garments, but by co-creating stories that reflect our identities and shared values. Clothing will be our…

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Stories over mere garments. Communities over audiences. Participation over mere observation.

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AR & VR will redefine fashion by making it more interactive & immersive Through digital fashion, AR offers a new way to perceive & interact with clothing & brands VR allows us…

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Digital fashion is more about "showing" than "telling" who we are. Digital garments become our voice, making words redundant. In the digital realm, there are no boundaries. You can embody your story in…

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Fashion will always be associated with status. Yet, what defines luxury is ever-changing. Today's luxury is Louis Vuitton, tomorrow it could be NFTs, and the day after? Perhaps, communities.

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NFTs, in their scarcity and rarity, hold great value. People always want to wear things that others cannot but wish to have. This desire shapes our societal status. Hence, if people seek bespoke…

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Fashion is becoming more enjoyable & memorable as the physical & digital worlds blend A simple AR activation will completely transform a piece of clothing From a mere garment, it will become…

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People want something more than just a product. They're seeking belonging and shared experiences. Hence, the future will not be about what you sell, but about who and how you unite. Tomorrow's hype…

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Giving people a sense of "ownership" in your brand is the most effective way to foster emotional investment and loyalty. It does not have to be legal, but rather psychological. Co-creation and…

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And I believe that more people are in your shoes, albeit not necessarily for the sake of sustainability. But, the ability to try on clothing from the comfort of your…

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Before buying a garment, most people want to ensure a good fit AR & Digital Fashion enables them to try on products from anywhere This blend also boosts the industry's sustainability When people…

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Blending creativity and tech is fashion's future. Creativity for compelling, people-centered experiences, keeping consumers excited. Tech to animate these stories, revolutionizing the way we interact with and perceive fashion.

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*The Timeless Rhythms: The Unbreakable Bond between Fashion and Music* is the title of my most recently published article. In recent weeks, inspired by the strong bond that exists between fashion…

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Long-term strategies should take primacy over short-term marketing activations for brands entering the NFT space They will only have a bright future if they create lasting value for their consumers Focusing solely…

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Soon soon soon !!!! It has already begun!

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Digital fashion has emotional value too Physical self-expression can be hindered by constraints like money or design limitations But, digital fashion is more accessible in both areas It allows us to be and…

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Every decision we make, from desiring a product to buying it and then wearing it, has a "why" behind it And thus, whenever you put on a garment, you are wearing…

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Digital fashion is about inclusivity. Digital fashion embraces diversity, encourages participation from all people, and gives smaller voices a chance to be heard. Digital fashion is an exclusive club for everyone.

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Co-Creation brings brands and users together. Without it, people only observe the brand's story. With co-creation, they become part of it!

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Weaving a garment, whether it's physical or digital, is art Just as a painter pours passion and narrative into a painting, a fashion designer skillfully weaves each thread to tell a…

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For many creators, the fashion industry has long been an elusive dream due to a lack of resources But, digital fashion is changing the game Anyone may disrupt the fashion industry with…

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AI enhances creative potential in the fashion industry. AI streamlines early concept development with rapid image generation. AI can also inspire new ideas by presenting diverse images, ultimately taking fashion concepts to…

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The level of participation in a brand's story distinguishes a community from an audience. Customers who merely buy your products make up an audience. On the other hand, customers who actively engage…

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At first, digital fashion will recreate aspects of our physical appearance. But digital fashion is art, and art can take any form. Hence, there will be a future when digital fashion transcends…

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We want to find ourselves in the clothes we wear Digital fashion enables co-creation, allowing us to imbue the garments we buy with our stories Digital garments will more accurately reflect our…

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Digital Fashion emphasizes the stories behind the garments, offering a new perspective and deeper understanding of what we wear. It will change how many see fashion, from mere garments to powerful…

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One of the most appealing aspects of Digital Fashion is its ability to be responsive. Brands/artists can design garments that change shape based on the events or behavior of the wearer. Then…

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